Feasibility Studies

In Pursuing Potential Opportunities, 2 Things Matter: An Informed Foresight and Accurate Projections


Sometimes, a feasibility study is developed without a full understanding of the issues at hand. It may lack broad, detailed and accurate reading of future market demand, and commercial, risk and technical factors. These gaps often lead to over-investment and loss and failure.

market research

To build the sharpest possible picture of your project’s future market conditions, as well as most realistic return-on-investment, our business forecasters view data within specific contexts and correlate events in “Cause/Effect” relationships. The ways buyers react when stimulated by new products or services, novel technologies, or market trends for example, and by how much, have a deep impact on your project’s revenues and profitability.

We are one of the UAE’s most reliable and top feasibility specialists. Our team uses profound insights to correctly position and right-size investments to match market potential.

Key Advantages Set Us Apart

Each one of our feasibility studies is driven by commercial, technical and risk considerations. We also focus on qualitative data and financial factors. Spreadsheets are eventually produced based on profound analyses of dynamic and fundamental factors that set an investment’s course for years to come. To us, the financial aspect is the jewel in the crown of a credible and solid feasibility report.

1. Accurate business forecasts

Get the sharpest possible picture of your project’s future market conditions, as well as the most realistic financial projections, return-on-investment and time-to-profitability.

risk assessment

2. Precise risk assessments

The Seven Wise Men is proven to accurately predict market volatility, periods of rapid growth, abrupt changes of market directions as well as magnitude of said changes.

3. Pragmatic insights

Get a realistic roadmap to manage the project from start-to-finish, provided by the people who were involved in launching tens of projects successfully, on-site. Eliminate reworks, delays and poor quality of finishing, saving valuable capital, time and stress.

4. Better cash flow

Avoid getting stuck with with over-inflated investments in fixed assets. Eliminate early deficits in working capital and short-term financing.

5. Funding and Branding

Get a strong investor pitch that represents your project fairly and objectively. Along with this, right from the start, we can assist you in laying down foundations for a strong brand strategy, positioning and brand image. This gives you permanent competitive edges over your competition.

Common Pitfalls to Avoid in a Feasibility Report

Many investments fail due to the evaluators making irrelevant and inadequate assumptions (generally applied overseas). Forecasters must not make projections based on their own idiosyncrasies.

  1. Assigning biased parties (with self-interest) to conduct the study
  2. Assigning non-specialists with little to no insights on market behaviors particular to the given market
  3. Involving a number of totally independent parties
  4. Early cash flow shortages and working capital deficiencies
  5. Poor demand planning and market size analyses
  6. Financial projections are conclusions (rather than starting points)
  7. Getting stuck with over-inflated investments in fixed assets, or with the wrong investment strategy altogether

The Seven Wise Men’s services don’t include accounting and auditing, financial consulting, new company setup, personnel hiring and training or any other ancillary facilities. These are important functions but not within our scope of work. We are an unbiased service provider who has no self-interest, only the success of our client on mind. The clear definitive separation between pragmatic planners who have actually been involved in launching new projects on-site versus academic solution providers make a day and night difference to an investment’s success and quality.

Reach Out for Specialist Planners

The effectiveness of The Seven Wise Men feasibility studies rests squarely on an organic and a detailed understanding of markets and consumer behavior. This includes factors such as how buyers might react when stimulated by new technologies, or market trends for example, and how that would affect a project’s revenues and profitability. We place extreme care in quantifying future market demand and assessing risks prior to recommending the right investment size, as well as forecasting an accurate return on investment. More often than not, we let market demand determine the size of an investment project.

The Seven Wise Men’s feasibility process:

1. Pre-feasibility study – Concept creation
– Brief product description
– Project description and preliminary plan
– Set project goals and requirements
2. Priorities – The need for the project
– Alternative courses of action
– Volume of projected sales
– Market size and competitive landscape
– Organizational needs to succeed
– Expected challenges
– Approximate timetable
– Approximate capital expenditures size
– Internal and external resources needed 
3. Discuss the plan with the investor – Refine ideas
– Check soundness of ideas
– Agree on scope of work
– Set feasibility schedule  
4. The first draft – Get experts on-board
– Market analysis
– R&D analysis
– Environmental factors analysis
– Economic factors analysis
– Location selection
– Technical feasibility
– Management structure analysis
– Project, corporate and market risks
– Financial analysis
– Taxation
– Revenue and expense budgets
– Capital investment
– Cash flow statement
5. The second draft– Frame short-term programs
– New company formation
– Market entry strategy
– Production budget
– Manpower needs
6. Completion– Alternative evaluation methods
– Conclusion: the best alternative
– Produce the budget
– Project management plan
– Prepare capital program
– Submit the project for funding
7. Post-feasibility – Go or No-Go decision
8. Kick-off – Allocate capital
– Obtain permits
– Hire management
9. Operation– Mobilize manpower and equipment

Acquired Advantages

strategic management consulting firms
  • Less initial capital investment
  • Higher quality of finishing
  • Shorter time-to-profitability
  • Maximum chances of success
  • Less working capital and short-term financing needs
  • Strong public image and community -orientation
  • Elimination of the need to rework things
  • A stronger negotiating position with investors
  • A stronger negotiating position with suppliers and vendors
  • A clear and sustainable path for long-term growth
  • Innovative technologies, processes or new goods and services
  • Accurate road-map to manage the project

The Seven Wise Men is an independent, versatile and objective consulting company that has no bias or self-interests. Our recommendations are purely made in what we believe to be our client’s best interest.

Our consultants have on-site and project management experience. They appreciate the real-life implications of their recommendations, as they were involved in actually launching businesses from scratch in the past.

Acclaimed Feasibility Experts

confident leader

As one of the most effective planners of feasibility studies and economic studies in Dubai, an international award, media appearances, and proofs back our commitment to deliver expected results, on-time.

We created our own strong brand to prove our set of skills. If a business consultant cannot clearly develop its own strong company; is it conceivable that they can do a better job handling other people’s businesses?

Selected Projects