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Today’s traveller has the world at their fingertips. They research their target destinations and make all arrangements from the comfort of their smartphones. Trends like personalization, holiday homes, experiences, and ecotourism are changing the macroeconomics of this sector.

In particular there are massive opportunities to be seized with the wealth shifts and new waves of globalization and privatization. Many countries in the developing world have attractive natural, cultural and human heritage sites, but do not leverage these through strategic marketing and consistent customer service.

Moreover, many hotels, resorts and tourist destinations depend upon aggregators or intermediaries for traffic. This makes them vulnerable to the whims of others whilst also leaving money on the table.

There are cutting edge technologies that can be leveraged to earn the loyalty of today’s tech-savvy global citizens.Investors, operators, and marketers need to respond to these rapid profound changes in real-time. They need to capitalize on the right insights and deploy the right strategies.

Value Creation in Tourism and Hospitality

At The Seven Wise Men we believe in value creation as the key to thriving in a highly competitive and rapidly evolving market.

Value creation in travel, tourism and hospitality starts with upgrading the customer experience. Providing personalized, consistent, valuable, and timely service to guests is paramount. This is only possible with a full understanding of the target demographics and psychographics.

Strategic Planning in Tourism and Hospitality

We offer strategic advice to hospitality investors, operators, and destination marketing companies.

We assist investors with valuation, feasibility, due diligence, best-use analysis, and operator search. We help operators to improve guest experience, increase occupancy rates, and optimize operations. We help destination management and marketing companies with branding and promotion strategies.

We delve deep into details like the product mix, customer service touchpoints, loyalty programs, SOPs, and partner ecosystems.

Explore The Benefits

When you hire The Seven Wise Men to transform your value creation process in tourism and hospitality, you can expect benefits like:

  • Delivering nothing less than a 5 star experience to all guests
  • Increased customer loyalty
  • Staying ahead of new and disruptive technologies
  • Providing the right mix of products and packages
  • Introducing new packages and offers
  • Increased occupancy rates
  • Adding new sources of revenues
  • Growing business from existing channels

Case Studies

Read about some of our work in the tourism and hospitality sector.